| 释义 |
brand personality
释义
品牌个性：消费者与特定品牌相关联的一组特征或特质。
例句
1·Brand personality is the important theory on brand research.
品牌个性是品牌研究中的重要理论。
2·Building brand personality , increasing the competition in market.
竖立品牌个性，增加品牌在市场中的竞争优势。
3·Matrix of Relationships among Brand Association, Brand Image and Brand Personality in the...
零售业品牌联想、品牌形象与品牌个性之矩阵关系研究。
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